Revista Latina

Metadata - 2011
DOI: 10.4185/RLCS-66-2011-924-063-078-EN

<title>RLCS, Revista Latina de Comunicación Social</title>
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<meta name="DC.title" content="Virtual sets in the broadcasting of major events.”/>
<meta name="DC.creator.personalName" content="Dr. Esteban Galán Cubillo."/>
<meta name="DC.creator.address" content=""/>
<meta name="DC.contributor.editor" content="Dr. José Manuel de Pablos Coello"/>
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<meta name="DC.Date.availableated"lang="en" scheme="iso8601" content="2011"/>
<meta name="resource-type" content="scientific paper"/>
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<meta name="digital objet identifier, DOI" content="DOI: 10.4185/RLCS-66-2011-924-063-078-EN"/>
<meta name="DC.Description" lang="en" content=“Revista Latina de Comunicación Social, RLCS, is a scientific journal edited at the University of La Laguna, ULL (Tenerife, Canary Islands) in the Laboratory of Information Technologies and New Analysis of Communication, LATINA according to its initials in Spanish, founded in 1987 by Dr. José Manuel de-Pablos-Coello, under the protection of special doctorate programmes for Latin American professors. The journal publishes under the main summary almost exclusively research papers written following the formula IMR&DC+B: introduction, methodology, results and discussion plus conclusion, with a updated bibliography: at least 70% of the bibliographic entries must be from the past 10 years and half of them from scientific journals in Spanish and English languages. Reviewers make a double blind peer examination. This is a collective and inter-university project, including many professors and researchers from almost all Spanish and Portuguese speaking countries. The journal is the following databases: EBSCO (USA), DOAJ (Lund University, Sweden), Redalyc (Mexico), Dialnet (Spain); and is indexed by the CINDOC-CSIC in DICE, ISOC, RESH, Office of Latin American Education, OEI according to its initials in Spanish; Dulcinea, etc. In Spain the journal is a reference in the Directory of Index of Spanish Periodicals of Social and Communication Sciences, IN-RECS, of the University of Granada, UGR. RLCS occupies the first position in the cumulative index for the periods 2003-2007; 2004-2008 and the year 2008.”/>
<meta name="DC.Description.tableOfContents" lang="en"/>
<meta name="DC.contributor.referee I" content="The author presents a study on the evolution of the use of virtual studios in television and their advantages. The article addresses the evolution of the virtual studio since its emergence in the 1990s, the importance of its technological development and the main uses made by public and private television channels.The author highlights the fact that the emergence of this technology constituted a breakthrough, a great way to reduce travelling and set-construction costs, and a space of creativity that nonetheless has been hardly studied and exploited. The author highlights that the human and technical equipment necessary for the implementation of the virtual studio has been consolidated in all TV networks and that this equipment and technology has benefited the production of programmes dedicated to cover special events such as the six examples described in the article: The Eurovision Song Contest by the Norwegian Broadcasting Corporation (NRK) in 1996; the regional elections on Canal 9 in 2003; the Royal Wedding by TVE in 2004; and the elections special coverage by the BBC in 2005, 2008 and 2009. In each example, the author describes, among other things, the camera operation, the colours, structure, and resources of the virtual set, and the role of the presenter. Each case is accompanied by images.A qualitative methodology is used to observe the movements and operation of the camera, the clothes of the presenters, and the other elements that integrate the virtual studio. However, the article would have been reinforced by the inclusion of a detailed description of the different variables of analysis and the methodology.The article is a good analysis of a resource that has enriched and transformed the audiovisual sector. I recommended its publication. - Patricia Castellanos-Pineda, Ph.D. - UAB-UOC."/>
<meta name="DC.Description.tableOfContents" lang="en"/>
<meta name="DC.contributor.referee II" content="Reports on the article:While this is a recent and growing reality, the subject of the article has been hardly addressed before. The structure of the text is ordered. In addition, the author highlights a very concrete reality: the economic advantages that the virtual studios represent for television networks. Although there is some abuse of the nominal style in the writing of the article, the comments about the technology and equipment as well as the terms used reflect that the author dominates the object of study, not only academically but also professionally. Finally, despite the fact that the title clearly indicates that the period of study is 1996-2009, the inclusion of a more recent example, from 2010, would enrich, update, and complete the analysis of the rapid evolution of the virtual television studio. In this regard, the coverage of the recent elections in Catalonia could provide material of interest. - Susana Herrera-Damas, Ph.D. - Department of Journalism and Audiovisual Communication - Carlos III University of Madrid, Spain "/>
<meta name="DC.Description.tableOfContents" lang="en"/>
<meta name="DC.description.abstract" content="Abstract: In 2000, BBC virtual studios expert Danny Popkin criticized the television industry for not making a better use of virtual set technology. Ten years later the situation has not improved too much. Up to now, virtual set is just a good tool to save money and also offers advantages in the production of news, children’s programming, commercials and election coverage. However, it is necessary that the virtual set enhances realism, improves presentation of information and increases entertainment. In order to reach such goals, in this article the author describes six examples of special programs, from 1996 to 2009, where the broadcasters found some ideas to improve the program quality and richness of the audiovisual language."/>
<meta name="DC.Description.tableOfContents" lang="en"/>
<meta name="DC.keywords" content="Keywords: Scenery virtual; virtual studio; special programme; television; virtual set."/>
<meta name="DC.identifier" LANG="es" SCHEME="URI"/>
<meta name="DC.publisher.corporateName" content="Universidad de La Laguna (Tenerife, Islas Canarias). LAboratorio de Tecnologías de la Información y Nuevos Análisis de Comunicación, LATINA"/>
<meta name="" content="2011"/>
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<meta name="DC.relation.isPartOf" content="1138-5820" scheme="ISSN"/>
<meta name="DC.rights"content="Universidad de La Laguna (Tenerife, Islas Canarias). LAboratorio de Tecnologías de la Información y Nuevos Análisis de Comunicación, LATINA"/>
<meta name="DC.TERMS.bibliographicCitation" content="Galán-Cubillo, E. and Fernández-Fernández, C. (2011): "Use of virtual sets in the broadcasting of major events", at Revista Latina de Comunicación Social, 66, pages 063 to 078. La Laguna (Tenerife, Canary Islands): La Laguna University, retrieved on ___th of ____ of 2_______, from
DOI: 10.4185/RLCS-66-2011-924-063-078-EN"/>